A Marketing & Movement Tool for the PHU CSR Marketplace
At PHU, we understand that social impact doesn’t always begin with money; sometimes, it starts with what we already have. That’s the spirit behind our Donation Declutter Events and Community Garage Sales: creative, inclusive, and highly visible activations that connect generosity with action.
Primary Goals of These Events
- Raise awareness of PHU’s broader platform, the CSR Marketplace.
- Give the public a tangible way to contribute, especially those who want to help but don’t know where to begin.
- Turn physical goods into digital goodwill; items become donations that directly impact lives.
- Position PHU as a movement, not just a platform; something people can experience offline and remember online.
What is a donation declutter event?
It’s a community-driven event where individuals, homes, businesses, and corporate teams donate gently used, high-quality items—from clothing and shoes to electronics and household goods—that they no longer use. These items are sorted, priced, and showcased in a pop-up garage-style format for public sale.
Garage Sale
The items collected from the declutter drive are sold at low-cost, high-value prices in a public-facing sale event. All proceeds go toward verified PHU causes or can be donated to specific categories: education, medical, housing, Optional: Donors can choose which category the value of their item sales will support. (e.g. proceeds from donated laptop go to school-fees fund.)
Hosted in restaurants, corporate parking lots, malls, churches, schools, or local community halls.
Hosted in restaurants, corporate parking lots, malls, churches, schools, or local community halls.
Employers host in-house declutter weeks, then partner with PHU for a weekend garage sale
Local influencers, radio, and TV are used to amplify reach and human stories
QR codes at event direct visitors to the PHU platform to “continue giving” or “track impact”
. It’s simple and inclusive—everyone has something they can let go of.
• It reduces waste and promotes a culture of sustainable giving.
• It creates face-to-face brand awareness for PHU in malls, estates, company parking lots, and community centers.
Every declutter/garage event is not just a one-time impact moment—it’s a gateway into the PHU ecosystem:
- Participants are invited to register on the PHU app or website to track how their donations are impacting lives.
- Volunteers and contributors are introduced to the CSR Marketplace—a digital space where companies and individuals can support ongoing charitable initiatives with clarity, visibility, and trust.
- Corporate partners hosting declutter events are encouraged to sponsor PHU projects, gain CSR mileage, and fulfill internal employee engagement goals.
- Brand visibility with empathy and relevance
- Donor acquisition funnel: physical events draw traffic to PHU’s digital platform
- Partnership magnet: corporate CSR departments love relatable, impact-driven campaigns
- Public trust: seeing the sorting, pricing, and transparency builds deep belief in PHU’s ethics
- Declutter & Donate Week (CSR Month collaboration with companies)
- PHU Pickup: For people unable to drop off, a mobile team collects bulk donations (schools, estates)
- Volunteer & Earn Points: Volunteers earn points that can be redeemed for PHU merchandise or service recognitions
At PHU, we believe that generosity is taught—not inherited. That’s why our Donation Declutter Events are designed to be family-friendly and child-inclusive. We actively encourage parents to bring their children and involve them in the process of selecting items to donate.
Whether it’s toys, clothes, or school supplies, the act of letting go with purpose becomes a powerful teaching moment.
By engaging children in these events, we aim to:
- Cultivate gratitude over entitlement
- Inspire empathy instead of indifference
- Shift the mindset from ownership to stewardship
- Raise a generation that sees giving as a lifestyle, not a sacrifice
These experiences not only create lasting family memories, but they also lay the foundation for a more generous, socially-conscious society—one young heart at a time.
Our declutter events and garage sales aren’t just about clearing space in your wardrobe—they’re about making space for impact. They serve as PHU’s bridge from community to cause, giving every person an opportunity to engage, contribute, and experience the joy of transforming lives.